Media: Clickz considers Online Identity in terms of Counting Visitors

"How Many Users Are "One"?" by Rebecca Lieb raises the interesting question of mapping: one computer with multiple users, and one user with multiple logging-on points both confuse attempts at analysis of usage.

But this essay goes further than looking at the challenge of collecting accurate metrics, by considering how people are getting more accomplished at exploiting cookie technology for their own ends:

'That's Eric's point. "More and more non-technical people are saying things like, 'I wanted to see that movie again, so I went in and deleted the cookie.'"

'"Consumer behavior cannot be carefully controlled and put in a box. They're going to learn the things they think are important, and not do the things they think aren't important. The onus is on the technology vendors to accurately reflect their use through technology."'

Associated Link: Clickz: How Many Users Are "One"?

Poor Shopping Basket Usability will hinder Christmas Rush
Source: UN, 20 November 2008
 
A new study from eDigitalResearch identifies customer service and online shopping basket usability as the two key areas where online retailers need to improve.

Future Phones to Read Your Voice, Gestures
Source: Wired, 19 November 2008
 
Five years from now, it is likely that the mobile phone you will be holding will be a smooth, sleek brick — a piece of metal and plastic with a few grooves in it and little more.

Why Digital Research is important in tough Financial Times
Source: Financial Times, 18 November 2008
 
With the banking sector moving towards consolidation, it is crucial that customers are understood, reacted to and rewarded for their loyalty.

Get Ready for 'Ergobamanomics'
Source: AssemblyBlog via ergonomics in the news , 17 November 2008
 
Is President Elect, Barack Obama, a secret ergonomics and usability enthusiast?

The Most Dreaded Keyword Phrase
Source: SearchEngineLand, 15 November 2008
 
In website usability, one of the hardest obstacles to overcome is the mentality of “This is what I would do.”

User Experience Standards Missing from Web 2.0 Designs
Source: UN, 14 November 2008
 
Usability professionals should be more involved with the development of Web 2.0 tools.

New technology showcased at World Usability Day
Source: User Vision, 13 November 2008
 
Today is World Usability Day!

Review: 16 User Interface Prototyping Tools
Source: Dexo Design, 12 November 2008
 
People constantly ask me what the best prototyping or mockup tool is, so I decided to do a review of all the tools I’m aware of.

Radio 4's PM show announces Winner of 'Show Us a Better Way'
Source: BBC, 11 November 2008
 
Ever been frustrated that you can't find out something that ought to be easy to find? Ever been baffled by league tables or 'performance indicators'?

Cisco Systems extends Product Usability Research
Source: Catalyst Resources, 10 November 2008
 
Cisco is conducting extensive usability research with Catalyst Resources, into complex new technologies.