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Limitations of User-centred Design - London

Date: 21 May 2002
Source: UN, 9 May 2002
Submitted by Martyn Perks

While technology stocks are in decline and industry is preoccupied with risk, being ‘customer centric’ offers solace for out-of-touch companies, who are low on ideas and more concerned with leveraging shareholder value.

Martyn Perks' presentation will focus on why the usability movement seems to be the saviour for today's creative and business industry.

The event takes place at the UPA London branch meeting on Tuesday May 21, from 6.30pm-8.30pm.

Location:
The Royal Bank of Scotland Group
Goodmans Fields
74 Alie Street
London E1 8HL

For a flavour of what is to come, see The Usability Heresies - Part III.

 


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