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Media: Nua Analysis concludes that an End to Deep Linking would be Bad for Users


Source: Nua Analysis, 10 June 2002
Submitted by Ann Light

This editorial by Charlie Taylor of Nua Analysis rather neatly sums up the issues around deep linking.

'The reasons why some websites want to outlaw deep links are because without short cuts, users are going to spend more time searching for the information they need, and in doing so, will not only visit more pages, but will also find it harder to escape the temptation of clicking on advertisements that are strategically placed on a site's homepage,' he says. But he is well aware of the trade off this has in terms of the visitor's convenience.


 


External link to another web site Associated Link:
Nua Analysis: The war on links

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